NSF/JSMF Workshop on How to Measure, Map, and Dramatize Science

Date

October 1-2, 2009

Meeting Place

New York Hall of Science (see Directions), Flushing Meadows Corona Park, NY (5 mins from LaGuardia airport)

Organizers

PR^2 / Slides	Katy Börner Professor of Information Science, SLIS, Indiana University. Director, Cyberinfrastructure for Network Science Cente Curator of Mapping Science exhibit. katy@indiana.edu	PR^2 / Slides / Video	Stephen M. Uzzo VP of Technology, New York Hall of Science. Collaborated on the design of Connections - The Nature of Networks. suzzo@nyscience.org
PR^2 / Slides	Joy Moore VP, Seed Media Group moore@seedmediagroup.com

Workshop Goals & Agenda

This 1 ½ day workshop brings together science map makers, researchers and the media to invigorate the public discussion and appreciation of science, research and the metrics that make it understandable to all. Demonstration of existing approaches, tools, and techniques as well as discussion of synergies, will provide a point of departure for developing ideas about the future and practicality of broadcasting science and technology forecasts for public consumption.

Given the diverse backgrounds of the participants and the goals of the workshop, we will use the first ½ day for brief self-introductions, followed by three 30 min overview talks that set the stage for the workshop. The day concludes with a discussion of challenges and opportunities and a shared dinner. The second full day features brainstorming and discussion sessions in different team sizes and combinations.

Thursday, October 1, 2009

12:00pm	Welcome by Margaret Honey
12:05pm	Welcome by Organizers (Katy Börner, Stephen M. Uzzo, Joy Moore) [Slides]
12:15pm	Introduction by Participants (7 min per person/organization)
3:00pm	Break
3:30pm	Overview Talks Modeling Science – Theory and Practice (Katy Börner) Visual Vocabularies Mapping Cognitive Distinctions: Using Rich Perceptual Representation to Ease Cognitive Categorization (W. Bradford Paley) News Acquisition, Compilation, and Broadcasting – How News is Made Today (Karen Jaffe)
5:00pm	Break
5:30pm	Discussion of Opportunities and Challenges
6:30pm	Adjourn
7:00pm	Joint dinner at Deluge, Sheraton LaGuardia East Hotel.

Friday, October 2, 2009

9:00am	Light Breakfast
9:30am	Breakout Session on "National Science Forecasts—Markets, Utility and Formats"
11:00am	Breakout Session Reports [Slides]
11:30am	Identifying Best Ideas
12:30pm	Joint Lunch
1:30pm	Open Laptops
2:00pm	Interactive Timeline Assembly
3:00pm	Breakout Session Reports [Slides]
3:30pm	Break
4:00pm	Collaboration and Funding Opportunities & Next Steps
5:00pm	Adjourn

Invited Participants

PR^2 / Slides	Aaron Koblin Technology Lead, Google Creative lab	PR^2 / Slides	Johan Bollen Associate Professor, School of Informatics and Computing, Indiana University, Bloomington Mesur.org
PR^2 / Slides	Kyle Brown CEO, Innolyst, Inc. ResearchCrossroads.org	PR^2 / Slides	Kate Tobin Writer/Producer/Creative Thinker, Sr. Producer, CNN Science and Technology Unit
	Eric Siegel Director & Chief Content Officer, New York Hall of Science		Margaret Honey CEO, New York Hall of Science
PR^2/ Slides	Karen Jaffe Manager, Education Projects, The Newshour, MacNeil/Lehrer Productions	PR^2 / Slides	Barbara Lovitts Director of Research and Evaluation at Corporation for Public Broadcasting
PR^2 / Slides	Kei Koizumi OSTP	PR^2 / Slides	Evan Lerner Senior Associate Editor, SEED
PR^2 / Slides	Joe Witte Meteorologist, ABC	PR^2 / Slides	Dave Brody Executive Producer and Director of Media for the IMAGINOVA Corporation
PR^2 / Slides	Brad Paley Digital Image Design Incorporated, Director of Information Esthetics, Designer of CodeProfiles, TextArc, and TraceEncounters.	PR^2 / Slides	Adam Bly CEO, Seed
PR^2 / Slides	Sherri Wasserman Strategist, Thinc Design New York City, NY	PR^2 / Slides	Sarah Williams Director of Spatial Information Design Lab, Columbia University

Interested but cannot attend

John Anderton, Associate Director for Communications, Centers for Disease Control and Prevention, Atlanta, GA.
Ingo Günther, Artist, Correspondent, Author WorldProcessor
Susan Zelman, Senior VP, Education, Corporation for Public Broadcasting
John T. Bruer, President, James S. McDonnell Foundation
Daniel C. Edelson, National Geographic Society.

Housing

Rooms have been reserved at the Holiday Inn LaGuardia, which is in walking distance to the Hall. Please contact Mark Price (maaprice@indiana.edu) to arrange travel.

Directions

to New York Hall of Science
FROM LAGUADIA AIRPORT
Grand Central Parkway eastbound to Exit 10, bearing right to follow the Midtown Tunnel signage. Right on Corona Avenue. Right on 111th Street. Right at 49th Avenue into the New York Hall of Science entrance drive.

FROM KENNEDY AIRPORT
Airport Exit (JFK Expressway to I-678 N/ Van Wyck Expressway. Merge onto Grand Central Parkway West via Exit 10 toward La Guardia Airport/ Triboro Bridge. Exit 10W at I-495/ Long Island Expressway Toward Midtown Tunnel. Stay on Service Road. Turn Right at 108th Street. Right on 52nd Avenue to 111th Street. Left on 111th Street. Right at 49th Avenue into the New York Hall of Science entrance drive.

Acknowledgements

This effort is supported in part by the National Science Foundation under Grant No. IIS-0715303 and the Cyberinfrastructure for Network Science Center at Indiana University and the New York Hall of Science. Any opinions, findings, and conclusions or recommendations expressed in this material are those of the author(s) and do not necessarily reflect the views of the National Science Foundation.